The Genecov Group still carries on the traditions established over 60 years ago by Aleck S. Genecov. Mr. Genecov was an oil producer, avid rancher and a real estate investor. His initial success came during the East Texas oil boom. Many of his same methods are still carried out today by the current officers of the Genecov Group -- Dennis Darryl, chairman; Felicity Reedy, president; David Wilson, vice president of real estate; and John Procter, vice president of oil and gas. 

The company encourages its officers and employees to utilize all tools available in a collaborative working environment where new ideas and projects are conceived. It challenges them to develop those ideas into successful ventures which maximize financial returns.  The Genecov Group owes much to its employees who are deeply dedicated to its well-being and philanthropic endeavors. The company encourages employees to become familiar with the company's shared history of ethical standards and strong, deeply ingrained core  values. The company looks forward to the next 60 years with equal enthusiasm and excitement.